IT'S NOT JUST A BRAND IT'S A STORY...

Each authentic mochila you purchase directly empowers the woman that made it through fair wages & sustainable jobs!

What does our brand name mean, you ask?  Hi there! My name is Emarie June, and my grandmother is Marty White.  We are the owners of Straccio Rico. I am a mix of of Venezuelan and Italian, which is how our brand name derived. “Straccio” meaning rags in Italian & “Rico” meaning rich in Spanish.  I'm sure you've heard the old phrase "Rags to Riches", right? Our mission is to help our Wayuu families continue their passion as master weavers, crocheting these beautiful bags for all of us. Through our sales, we will enable our artisans to go from “Rags to Riches!”

My grandmother and I started “Straccio Rico” as an e-commerce business, in 2018, with our desire to make an impact on the world.  Fast forward 2 years, this business we have built together has grown tremendously.  It has allowed us to open our first brick and mortar, in November 2020, located in Charleston, South Carolina.  Spreading the love of handmade mochilas and supporting our families will forever be our passion. 💕

WHY WE DO WHAT WE DO

Emarie & Marty

 

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