Our Why

Our Why

By Emarie & Marty, Owners

Straccio Rico is not your average brand, it's a mission to give back and make a difference in each of our makers lives through fairtrade & ethical practices. Straccio Rico works alongside 4 families, 45 Wayuu artisans, who reside in the La Guajira peninsula, a desert area in the northeast of Colombia. The Wayuu tribe is known for their beautiful hand woven "Wayuu mochila" bags.  Where the Wayuu reside, there is high poverty, little job opportunity, and a lack of availability to essential resources.  The Wayuu rely heavily on the income of their Wayuu bags, however as you can imagine, when you are selling among other tribe members and located in a place with little to no tourist, the likelihood of selling a bag is very slim. An artisan may only sell 3-5 bags per month on their own, if that.

This is where we step in! Straccio Rico works with their team of artisans to design trendy and versatile Wayuu bags that will appeal to all audiences. Once bags are designed and woven, they are sent to us, where we can then sell their mochilas on a continuous basis to people like you!  This allows our Wayuu artisans to be able to count on a consistent income every month from us and provide for their families. When we purchase our bags from our artisans, we aren't just buying their work, but we are paying each artisan 10% more than their asking price for every bag. On top of the additional 10% given per bag, 10% of every bag sold is put towards a goal that our families decide on together. Right now, the goal is to put solar panels inside each of our 4 families rancherias.  We appreciate your support and hope you see when you shop with us, you are making a difference in our artisans' lives.


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